Sep 18, 2013


STANDARD radiator emblem from the L.R. Hartung collection

Railway cars were the principal products of the STANDARD STEEL CAR COMPANY during the summer of 1913 when the firm acknowledged that its new two million factory was for a brand new product: an automobile.
"Monarch of the mountains" became a company slogan.
They started in 1915 with 1,133 cars sold.  STANDARD´s best year was 1917 when 2,318 cars were built [Kimes,Clark]. In the last year they sold 483 cars.

Dimensions 5.4 cm
Year1915 - 1923

Here you see a nice enameled emblem:

Of course this is a bad reproduction:

 Backside of the original emblem:

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