SIDEA / CHARLEVILLE - MEZIERES / FRANCE ( 1912 - 1925 )
The company from Charleville-Mézières began producing automobiles in 1912. The brand name was SIDEA = Societé Industrielle Des Etablissements Automobiles .
In 1924, Léon Demeester, who had previously managed Demeester and Jouffret, took over the company and changed the brand name to Sidéa-Jouffret.
They started with a quite simple brass emblem, only the letters were enameled:
| Size | c.7.0 cm x 5.0 cm |
|---|---|
| Year | c. 1912 |
| Estimate |  |
SIDEA sold vehicles to Italy and Scandinavia:
 |
| Italian advertisement |
 |
| 1913 SIDEA with Danish licence plate |
Later there was an enameled emblem:
| Size | c.7.0 cm x 5.0 cm |
|---|---|
| Year | c. 1913 - 1923 |
| Estimate | |
In 1924 it was all over and SIDEA was absorbed by JOUFFRET. The last model had this wonderful emblem:
 |
| photo courtesy Prewarcar.com |
| Size | c.7.0 cm x 5.0 cm |
|---|---|
| Year | 1924 |
| Estimate | |
For more information about JOUFFRET please click here!
For more emblems see older posts or top right ( list of car makers ).
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