Oct 28, 2026

LAFFLY / FRANCE

LAFFLY / BOULOGNE sur SEINE / ASNIERES   /  FRANCE  (1898 - 1952)

LAFFLY was a French manufacturer of commercial and military vehicles. However, the company began in 1898 with a small car equipped with a single-cylinder engine. Starting around 1912, LAFFLY specialized in vehicles and equipment for road construction and firefighting. It also offered a wide range of trucks with payloads ranging from 0.75 to 10 metric tons. LAFFLY also built tractors.

LAFFLY's first car is said to have featured the following emblem. “A.LAFFLY” stands for the company's founder, Alexandre Laffly: 

Size 5.0 cm
Year c. 1898
Estimate

 

 

 I photographed the following emblem years ago in France; it was on a fire truck built in 1914:


 

Sizec. 12 cm x 5 cm
Year 1914
Estimate

 


 

Size13.2 cm x 6.5 cm
Year 1923 - 1925
Estimate

 


 

 

 

LAFFLY type D  1925 (seen in a French museum)

 

 

 


 

 

LAFFLY radiator with a relatively simple emblem design. Stylistically, it appears to date from the 1930s. I haven't found any concrete evidence of this yet:

 


 

Size
c. 10 cm x 6 cm
Yearc. 1930
Estimate

 

 In 1932, the French magazine AUTOMOBILIA TRANSPORTS featured a LAFFLY bus on its cover:


 

 

 

small and large emblem (pre 1939)

Size
various sizes
Yearpre 1939
Estimate

 

 


 

 

 


 


 

Several generations of LAFFLY emblems on a radiator


 According to my research, this emblem was on the TYP V 15 T (1939 - 1940)

 

Size
10.4 cm x 4.6 cm
Year1939 - 1940
Estimate


 

After World War II, LAFFLY trucks were distributed through the GFA ( = GENERALE FRANCAISE AUTOMOBILES), an association of 5 brands ( BERNARD, DELAHAYE, SIMCA, UNIC)

 

1951 aluminium badge for LAFFLY Type BSS 163

Size
c. 20.0 cm x 10.0 cm
Year1951
Estimate

 

 LAFFLY even exported to Italy with a special emblem:



For more information about BERNARD camion and its emblems please click here.                                     

 For more emblems see older posts or top right (list of car makers).

When using a smartphone please use the button webview. 

 

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