VERMOREL / VILLEFRANCHE / FRANCE ( 1900 - 1930 )
The "Etablissements Vermorel" started already car production in 1900. The first car, with a two-cylinder 10hp engine won a Gold medal at the exposition in Lyon. A serial production was established in 1908 / 1909. The first Vermorel car with an oval brass radiator emblem was seen in 1910. Car production ceased in 1930. In thirty years 7,800 cars were built.
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| very early VERMOREL ( c. 1903 ) without emblem or script |
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| 1910 VERMOREL type L (22CV) radiator with oval brass emblem |
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| close up of the radiator with brass emblem |
The first enameled radiator emblem was seen on the radiator in 1909. May be the brass and the enameled emblem were produced parallel to each other.
On the badge you find the drawing of the car itself. What a nice idea ( even if the same idea can be seen on radiator emblems from REO, ELGIN MARION, KISSEL and some more.
This emblem is a highly sought - after item for any collector.
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| emblem with original fixing ring that was soldered on the radiator |
Size
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7.0 cm
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Year
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1909 - 1920
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Estimate
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| the emblem was printed on the brochure |
The following photo is dated to December 12, 1916 and on the backside you can read:
Jeancolas et Charlotte Vermorel !!!
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| 1911 - 1914 VERMOREL with round emblem and script |
VERMOREL also sold cars to the UK:
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| 1922 british advertisment |
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| 1924 French advertisment |
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| 1925 advertisment |
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| In the mid - twenties VERMOREL cars had a radiator without emblem, the script was judged to be sufficient |
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| 1926 french advertisment |
For the last VERMOREL car, the type AD, the emblem was modernized, now showing the signature of the founder, Victor Vermorel. Only few cars were built so this is another very hard to find item.
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| again I had to buy the whole radiator to get the emblem |
Size
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8.3 cm x 4.7
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Year
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1928 - 1930
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Estimate
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| part of my radiator exposition: OM, VERMOREL, DKW and LICORNE |
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