Nov 6, 2020

IMPERIA / BELGIUM

 

The Belgian  IMPERIA ( 1904 - 1958 ) was founded by Adrien Piedboeuf in Liege in 1904, where he first manufactured motorcycles.  Before that Piedboeuf worked for Cudell in Aachen / Germany and  for Metallurgique. In 1906 he turned to the automotive industry.
Adrien Piedboeuf never gave up his goal to build on a Belgian automotive consortium. So he bought up many troubled manufacturers in the 1920s, such as METALLURGIQUE and EXCELSIOR in 1927 and NAGANT in 1928.



Already on the first models, since about 1910, there was an enameled emblem on the radiator, which showed a crown and the words Imperia and Liege:



 

 

The idea of the crown in the emblem probably dates back to the time of Piedboeuf's activity in Aachen, where the German Imperial Crown from the Middle Ages is on display.  The crown can be found in variations on every emblem:



Size
7.0 cm
Yearc. 1910 - 1929

Estimate


backside without makers mark

In addition to its production in Belgium  IMPERIA assembled a few cars in Great Britain in a factory in Maidenhead near London.


Size
7.0 cm
Yearc. 1924

Estimate



After Imperia had bought the NAGANT company in 1928, the vehicles carried the name "Nagant Imperia" for a very short time (1929).


1929 emblem of the last Six - cylinder NAGANT sold now by IMPERIA


Size
6.5 cm
Year1929

Estimate


In the late twenties  there was also a silver-plated emblem:


the two holes are original as this emblem was screwed on the radiator shell


Size7.0 cm 
Yearc. 1930
Estimate


Around 1932 the round enameled emblem disappeared and was replaced by a massive chrome-plated emblem, which shows the coronation crown in a  abstract way:



Size78.2 cm x 10.5 cm
Year1937 - 1939
Estimate



1937 IMPERIA, type TA 9 (TA = front wheel drive ) with the above shown emblem


1939 hood emblem of the 1939 IMPERIA Mésange


For more emblems see older posts or top right ( list of car makers ).

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